Early Vote Counts are now available. Get the latest ballot return information for all districts in California
California's Highest Quality Voter Data
PDI sets the standard for frequent voter file and early ballot return updates in California.
We have the most accurate data for ethnicity and race identification, phone numbers, and email addresses.
Our proprietary enhanced voter file has been obsessively curated for almost forty years.
Best-In-Class Software Platform
The PDI software platform includes a full suite of online tools packaged with the latest version of our enhanced voter data.
Our tools are designed to be easy to use for campaigns of all sizes.
We have cutting-edge tools for voter mapping, and data visualization / analytics.
Our platform has robust built-in canvassing, texting, phone banking, and emailing tools to make voter outreach and communications simple and effective.
Unmatched Political Expertise
Our data consultants have over 75 years of combined experience working with campaigns and organizations in California.
Our pre-built PDI propensity and target universes make it easy to target voters like a pro.
Our voter data experts are available to help answer data related questions and provide best practices recommendations for targeting and using the PDI online software platform.
Political campaigning is hard work and can be somewhat complicated. There is no easy or inexpensive way to get thousands of voters to magically turnout and vote for you on Election Day without making a concerted effort. With limited time, money and people at your disposal, you need data and tools that will get your campaign up and running quickly, making good strategic decisions, and working effectively.
The PDI Client Success team is ready to help clients of all experience levels and various organization sizes. We have the in-house expertise to guide you through targeting and data purchases, learning campaign terminology and best practices, and becoming proficient with our software tools. Our comprehensive online knowledgebase Help Center provides expansive product documentation, support videos, quick response email support, and live office hours and training events. If you are interested in taking a deep dive learning experience with PDI products, we recommend signing up for our boot camps.
No matter what form of support is best for you and your organization, the PDI Client Success Team is committed to helping you get the most out of your purchased PDI products.
The PDI story began in 1987 in two converted dressing room trailers parked on the Warner Brothers studio lot in Burbank California. With access to limitless data processing resources from the Warner Brothers Data Processing Department, the founders of PDI had an ambitious vision for helping political campaigns and organizations of all sizes utilize voter data and technology more effectively.
A lot has changed in terms of data and technology since our days on the studio lot, but we have never lost sight of that ambitious vision to continue making campaign work easier and more effective through quality voter data and an array of innovative technical solutions developed to improve how campaigns operate.
The real story behind PDI, however, is the people who work hard to support our clients in every way possible. Our voter data team, for example, collectively has over eighty years of experience with the company. The commitment and professionalism of our entire staff is what makes PDI an enduring force and secret weapon for progressive campaigns and organizations in California.
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